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Rewound to Jul 9 — the moment before Gate 1 was approved. Today (Jul 13) this pass is approved and EP-014 is in production.

EP-014 · Pillar: AI builds

I Replaced My Marketing Team With 5 AI Agents (Full Build)

Direction Stage · Direction Locked script v4 · 1,860 words Target 12:00 DPA
13 segments 7 grouped into 7 clip tasks
Clip 1 · Cold open + framing Avatar (HeyGen) 3 segments
S1
“I replaced my whole marketing team with five AI agents — and in the next twelve minutes I'll show you the exact build, what broke, and what it costs.”
DirectionCold open: avatar, tight crop, energy high — hook line on screen as kinetic text.
S2
“This isn't another ‘AI will replace you’ video — it's a working stack that ran my research, content, ads and reporting for a month.”
DirectionStay on avatar, medium crop; caption the four jobs — research, content, ads, reporting — as they're named.
S3
“By the end you'll be able to assemble the same five agents yourself, with the exact prompts and the real costs on screen.”
DirectionStraight to lens; underline “exact prompts and real costs” with on-screen text — this is the retention promise.
Clip 2 · The 5-agent org chart Motion graphic 1 segment
S4
“Five agents, one org chart: a researcher at the top feeding a content writer, an ads operator, a strategist, and a reporter that answers only to me.”
org-chart sketch.png
DirectionBuild the chart node by node as each agent is named; end held on the full five-node chart. Match the sketch.
Clip 3 · Building Agent 1 — research (GoUltra) Screen recording 3 segments
S5
“Agent one is the researcher, and we build it first — every other agent on this chart lives off what it digs up.”
DirectionScreen: GoUltra agent builder in the demo workspace; slow zoom to the name field as “Researcher” is typed.
S6
“I give it three inputs — our niche, three competitors, and last month's numbers — and it hands back a weekly research brief.”
DirectionShow all three inputs filled in real time; no cuts — speed-ramp the typing instead.
S7
“Watch the first run land: a sourced, structured brief in less time than my old Monday standup used to take.”
DirectionScroll the finished brief slowly; highlight-box the key finding as the VO lands on “Monday standup”.
Clip 4 · ‘Agents at work’ abstract sequence AI clip 1 segment
S8
“While you sleep, the stack keeps working — five agents, zero meetings.”
DirectionAbstract, premium: five glowing worker-nodes passing artifacts, GoUltra palette, no text in frame.
Clip 5 · Agents 2+3: content + ads run Screen recording 3 segments
S9
“Agent two takes that research brief and turns it into a week of content — finished drafts, not ideas — before I've had coffee.”
DirectionScreen: content agent output view; stack the week's drafts in a grid, then punch in on one headline.
S10
“Agent three runs the ads: it drafts the creative, works inside the budget caps I set, and never touches spend without a rule.”
DirectionShow the budget-cap rule on screen before the ad goes live — the safety beat matters more than the launch.
S11
“Here they are running together on the demo brand — content out Monday, ads live Tuesday, no humans in the loop.”
DirectionSplit screen: content calendar left, ads manager right — demo brand workspace only.
Clip 6 · Costs + what broke Avatar (HeyGen) 1 segment
S12
“The bill at the end of the month genuinely surprised me — and so did the two places this stack quietly broke.”
DirectionBack to avatar, looser crop, calmer energy; keep both failures on screen as plain text while they're spoken.
Clip 7 · Cost breakdown animation Motion graphic 1 segment
S13
“Every dollar on one screen: what each agent costs per week, next to what the same work costs when humans do it.”
DirectionAnimated cost table: rows build per agent, weekly total counts up; hold the final frame into the CTA.
Gate 1

Script & direction approval

Sign off the breakdown to unlock Production.

  • 13/13 segments have direction
  • 7/7 tasks have a type
  • 6/7 assigned1 queued unassigned — allowed

Creates the 7 clip tasks and notifies Priya & Arjun

Breakdown source

Locked script v4
13 segments · 1,860 words
  • AI-proposed breakdown
    Jul 8
  • Edited by Deven
    4 changes

From locked script v4 · AI-proposed Jul 8 · edited by Deven (4 changes).