Linen Reel — Summer Sale
Ad · Meta VideoPlan the video brief and write the shot-by-shot script — it travels to the Video Studio with the request.
Video requirements
9:16
16:9
1:1
Instagram Reels — vertical.
15s
Snappy
Steady
Cinematic
Voiceover
Music
Natural
Travels to the Studio as the production's creative direction.
Script
travels to Video Studio
First 2s — stops the scroll.
Beat 1
Beat 2
Beat 3
Redraft warns before overwriting hand edits.
Empty state — no script yet
No script yet
Write beats by hand, or let AI draft a first pass from the brief, hook and creative guidelines.
Generating state — AI drafting
AI is writing the beats…
Drafting…
Beat 1
Beat 2
Social parity. The same script editor appears in the Social planner's Plan stage — both write the one canonical script that the Video Studio builds from.
Script ready — raise the request to build it.