Posts (9)
β Select a post to open it. Posts live here whether or not they have a date.
π¬ Video
research
β Medium
Brand launch reel
Topic: Brand awareness Β· Series: Launch week Β· Reels + YouTube Shorts Β· no date yet
1 Brief
β
2 Research
β
3 Plan
β
4 Produce
β
5 Schedule
The brief β capture the idea, enrich as you go
Title / idea
Format
π¬ Video
πΌ Carousel
π· Image
β Text
Priority
Target platforms
πΌ LinkedIn
π· Instagram
π Facebook
βΆ YouTube
Topic
Series
Tone
Audience
Notes / context
π· Source: manual Β· created just now
β¨ From the brief β pre-fill topic, tone & audience and suggest a research angle from your brand profile.
A brief is enough to save. Process forward when ready.
Angle β the strategic take
Grounded in workspace research "Q3 audience shifts" + the brief above.
Data-driven credibility
Lead with a surprising stat to earn instant trust.
Founder story
Humanize the launch β the why behind the brand.
Contrarian take
Challenge the "just post more" advice.
Hook β first 2 seconds
"80% of brand launches are forgotten in a week. Here's how to be the 20%."
"We almost didn't launch. Then this happenedβ¦"
Master content (core message)
A fast-cut launch reel introducing the brand to a new audience. Open on the stat hook, three proof points, confident CTA.
π¦ Media-request brief β Video
ready to raiseExactly what the Studio receives. The richer this, the less back-and-forth.
β¨ Brief check β looks complete; Studio has everything to generate.
When (optional β leave blank to keep it dateless)
Date
Time
Timezone
β¨ Best time for this audience: 09:00 or 19:00. A post only appears on the Calendar once it has a date.
Per-platform captions (optional)
One core message, tailored per channel β char limits, hashtags & voice. Publish URLs land here after posting.