Draft — image post

Image

The Draft stage of the post editor, fresh from the one-box wizard. What changed: Draft now owns the per-type direction — visual concept, layout, on-image text and the prompt seed all live here, moved up from the top of Create. Why: Create becomes a pure composer — it always finds a finished direction waiting, so it never blocks with "Draft a direction first", and on-image text is planned before any image prompt is composed.

Client win: reporting time halved
Fidelis Global · from idea: quick-win story — reporting time halved, same team & budget
Saved
Copy for AI is a new header affordance — it exports this post's full context as a paste-ready brief. See page 6 · Export for AI.
1 Draft 2 Create 3 Schedule
1 · Brief
Image Locked
Low Medium High Urgent
Type is LOCKED after creation — "Change format" runs the guarded change-type flow: it clears the per-type config below but carries the aspect ratio over.
LinkedIn Instagram Facebook TikTok
1:1 4:5 Suggested 9:16 16:9
Stamped by the wizard (best fit for LinkedIn + Instagram feed) — editable here; it flows into every prompt the composer builds.
2 · Details — optional
Details optional carried from the wizard — open to tweak
Client proof
Client Spotlight
3 · Research — carried from the wizard
Angle Lead with the before/after numbers, then reveal the 3 systems that made it possible — proof first, playbook second.
Hook “Same team. Same budget. Half the reporting time.”
collapsed
The wizard's research carries over — this accordion reopens the full angle → hook loop (more angles, rewrite hook, evidence pulls) whenever you want to go deeper.
4 · Visual direction — the headline change

Visual direction

AI draft · editable
Moved from Create: Draft now owns direction, so Create never errors with “Draft a direction first”. The violet tint marks fields the AI drafted from your angle + hook — every one stays editable.
SAME TEAM. HALF THE TIME.
Rendered EXACTLY on the image by the composer — legible, safe margins. Planning the words here means the prompt in Create reserves space for them.
Direction set — ready for Create
Gated state: Continue stays disabled until a direction exists — enabled here because the AI draft above filled it.
Continue to Create